Okay, so these were very hyped up by the Instagram beauty community, and even by Huda herself. She made a number of seemingly outrageous claims, like these are “hydrating” and “the longest lasting liquid lipsticks ever” and that they’re super “comfortable”. It almost pains me to say it but these completely top the LL league table for me and I was NOT expecting that. They really live up to their claims!! And possibly the best thing about the shades? They are completely brown girl friendly. *applauds*
I got the shades Trendsetter (an orange based brown-nude), Icon (a warm toned strawberry pink), Flirt (a cool toned grey brown) and Spice Girl (a neutral-warm brown). All the shades are super flattering and they all perform as well as each other.
- Pigmentation – 8/10
- Texture – 10/10
- Longevity – 10/10
- Price – 8/10
- Overall – 10/10
You may notice the lower than perfect score on pigmentation – these aren’t super pigmented – but it works. They’re pigmented enough to cover any discolouration but they don’t have the flakey dryness that comes with super high pigmentation. I’m assuming it was a compromise to having a ‘hydrating formula’.
Texture-wise, they’re very liquid, which can get a little messy but it’s NBD really. Worth mentioning though, they dry a lot darker than when first applied and they take about 30-60 seconds to dry down.
They last for aaaages, and they wear off super inoffensively. I literally wore flirt today for 14 hours. Sure, it wasn’t perfect at the end of the day but I didn’t top up once and I ate a full three meals. It still looked fine after all those hours because it’s so neutral and lightweight.
The only downside to these, are the price. I paid £18 per 5ml lipstick on Cult Beauty. Having said that, they really are worth it in my opinion. They look good on medium skin and they’re comfortable and long lasting. What more could you want from a lipstick, really?
Well done, Huda.